Image Consulting & Personal Shopper

  Italy

• Milan: 
Milan

Term: Throughout the year 

Description: Image Consulting

The image consultant studies and develops a unique image that complements a clients taste , and helps in achieving the right look that the client is trying to go for.

The image consultant will look at various aspects of a client ranging from personality, body type, clothing, communication style (through verbal expressions), color analysis, current work wardrobe and age to help the client make a fabulous impression whether it is for a new job, a certain event, or to simply feel good about themselves.

Image consultants also work with companies to help study solution to problems that may help or hinder the success of a company (appearance of the personnel, physical surroundings of the office, business concept).

Fashion Personal Shopper Trend
Shopping is part of daily life for many people: shopping means personal satisfaction, the pleasure in finding a unique present, the pleasure of making your wardrobe interesting and valuable and finding new accessories to improve your look, but it has also become a realobsession that is studied by experts, sociologists and psychologists alike.

These courses offer specific training on the reasons of why people shop, it analyzes all the different aspects related to the preparation of a shop-window and fashion proposals in order to meet all customers needs.

Being able to shop is a technique that can be learnt only if someone who knows the market, styles and trend very well is able to teach and train us. The budget of the customers is also taken into consideration, if we wish to a have a complete knowledge of every aspect of the fashion world.

Frequency and Duration
Duration course: 216 h. of lesson + 50 h. event schedule
Duration single lesson: 6 h.
Attendance: from Monday to Friday
Hours: 9:30 - 12:30 / 14:00 - 17:00
Language study: Italian/English

Highlights: Image Consulting Course Program

The fashion system: an introduction
Image analysis, re-definition and improvement
Color analysis
Chromatic types based on seasons
Body and facial shape
Hair styles and make up anatomy
Fibers, yarns, fabrics and materials
Visit to a fashion show-room
Shopping and wardrobe management: introduction to personal shopper
Deciding a yearly budget for shopping
Brands that can build the customers style
Tour through the fashion streets
Poise and mannerisms
Image consulting for individuals and corporations
Choosing perfume and make up
Image consulting, morpho-psychology and psychophysiology
Visiting professor: a personal shopper from Milan
Lesson with a make up artist

Personal Shopper Course Program

Image and success
Professional clothing
Accessories: how to define their value and importance
Meeting the client: how to develop a strong and deep relationship
The nationality of the client and culture
Personal shoppers friends: dealers, hotel concierges, restaurant managers
Key word for a personal shopper: being always updated
Visiting Professor: a personal shopper working in Milan
Choosing clothing and accessories according to clients budget and personality
Etiquette and savoir faire to handle in any situation and for different cultures
The importance to following the client, building a long term relationship
Outdoor visit among the fashion streets of Milan
Wearing Psychology
Fashion Brands: prêt-à-porter, haute couture, concept store, malls, outlet, and markets.
Trend and musts in the fashion system
Beauty and events to be part of

Degree Level: Bachelors Degree (Undergraduate)

Minimum Education: High School

Cost in US$: Enrollment fee: 250 Euro (EU) / 350 Euro (Non EU); Tuition fee: 5300 Euro

Experience Required: no

This Program is open to Worldwide Participants.

Participants Travel to Italy Independently or in Groups

Typically Participants Work in Groups of 8-12

Application Process Involves:

• In-Person Interview when Feasible
• Online Application plus Application Assessment
• Phone Interview
• Written Application

Post Services Include:

• Job and Internship Network

UpToDate Fashion Academy's Mission Statement: UpToDate Fashion Academy is built on the highest qualifications in the field, founded on a new concept incorporating creativity, professionalism and trend research. The UpToDate project was born in Milan in 2001 to offer courses of high technicality and creativity, geared towards up and coming professionals in the world of fashion & beauty. Your creativity, passion, and interest in the world of fashion and beauty require proper support, attention, orientation, and value that are provided by our Academy. UpToDate values the students capabilities and talents, and provides them with the highest degree of instruction from qualified professionals, while keeping in mind each students aspiration and creative projects. UpToDate Fashion Academy strives for student placement in the working world in their chosen profession through our placement services in companies, fashion houses, griffes, and professional environments of international fame.

Year Founded: 2001